Top 100 Google Searches Globally RankingĪs you may have noticed from the lists above, many of the most searched-for things on Google are brands like YouTube, Amazon, and Gmail. With that, let’s dive into the most popular Google searches worldwide. ![]() But most (including the platform we used to generate this list) calculate search volume as a rolling 12-month average. For example, a search volume of "500" means that a specific keyword is searched approximately 500 times per month.ĭifferent platforms measure search volume in different ways. ![]() Search volume is the average number of people that search for a term in a given month. The next most popular keywords are “Facebook”, "Google", “Weather”, and "Gmail".īefore moving on to our list of top global searches, it’s worth describing what “search volume” means. ![]() What is the most searched thing on Google?Īs of August 2023, the most searched things on Google are “YouTube” and "Amazon". Top 100 Google Searches In the US Ranking ![]() The search data for the lists below were largely derived from Semrush, a keyword research and digital marketing platform.īefore continuing, please note that we cleaned up the list to remove keywords that were inappropriate (NSFW), misspelled, or repetitive. This is our comprehensive list of the most searched keywords in Google in 2023.
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